Marketing your Rental Property

• The jacobgrant marketing program focuses on 3 directives:
• + Set market appropriate rent
• + attract highly qualified tenants
• + reduce vacancy

Set the Rent for your Apartment or Home According to the Market

Jacobgrant works to maximize rents on your rental property. The factors used to evaluate the stabilized market rents are: comparable market analysis, area, age of the property, condition of property, and property benefits.  On larger properties internal analysis such as “best of type” can help increase rents substantially.

Attracting Highly Qualified Tenants

It is important that we are focused not only on vacancy reduction but also on expense reduction.  Jacobgrant property management focuses on attracting well qualified tenants with targeted marketing.  One example is offering a reduced security deposit for a higher credit score.  Prospective tenants with higher credit scores present less risk and increased potential to rental income.

Vacancy Reduction

Significant thought goes into daily vacancy expense.  When jacobgrant receives notification that a property is going to be vacant, marketing begins immediately.  Many times this makes it possible to have a home or apartment rented out before the move out which completely minimizes vacancy.